GenAI represents a generational milestone in the technological era, offering FCC the opportunity to transform the business Digital transformation is key to business survival cyber adversaries in turn use AI capabilities to exploit vulnerabilities very efficiently, and as a result, our response window is getting smaller and smaller and the volume of incidents is multiplying. At the same time, this speed of technological advancement is confronted with an ethical consideration. While we celebrate the potential of artificial intelligence, we must contemplate the ethical implications arising from its integration into our society. In this sense, the journey towards the AI of tomorrow must combine technical ingenuity and ethical awareness. The journey will not only be measured by technological capability, but by the integrity of the principles that guide our path towards the intelligence of the future. That is why at FCC we are paralleling the development of our GenAI skills with the standards of use and management principles of this technology. Although AI is already a reality, the environment is still far from ready and, as we always do at FCC with the adoption of disruptive technologies, our approach is always pragmatic and long-term. Therefore, our current work consists of being better prepared for when the market reaches maturity, developing four lines of action: creating our basic AI principles, training the team and the organisation with a combination of pilot tests and traditional teaching elements, implementing the necessary security and adapting our data so that the maximum value can be extracted; in short, humanising the digital transformation so that its impact is effective and long-lasting. Alfredo García LópezSystems and IT Manager of the FCC Group. We are living through a few years full of instability and conflicts that alter the slow evolution required by the business context. But this situation does not prevent technological changes from continuing and accelerating at a dizzying pace. Our organisation has understood that to transform disruption into opportunity we must rely on the most innovative technologies. There is no longer any doubt that investing in digital transformation is key to the survival of companies. Improving productivity, reducing costs, gaining efficiency, differentiating from the competition, automating processes or responding to customer needs are just some of the key points for which it is essential to have technology as an ally. When we refer to digitalisation, we are not only thinking about incorporating new technologies, which is a crucial aspect, but also about facing a cultural and business process change in which all levels of the organisation are involved. A third fundamental pillar in this transition process is talent, as there is a structural deficit of professional profiles with the skills to take advantage of the adaptation of new digital tools to our productive environment. On all these fronts, FCC is acting proactively to ensure our competitiveness. One of the aspects that has been most worked on in the cultural sphere has to do with innovation. Through DI Lab and with the help of all the leaders of our company, we have launched the Roota intra-entrepreneurship initiative, which aims to achieve the capillarity that allows innovation to permeate all levels of the organisation, finding driving agents and connections between different areas and units. Undoubtedly, one of the great transformational forces that have emerged in 2023 as a historic milestone is the advent of generative artificial intelligence. GenAI will soon become a generator of productivity and efficiency like never before, achieving the automation of simple and repetitive tasks. According to experts, most of the value potential will be realised in four business functions: customer operations, marketing and sales, software engineering, and R&D. To gauge this realisation, we at FCC have conducted proofs of concept of different use cases, working with external technologists of these technologies and with the help of our business specialists. Today, and less than a year after the technology was marketed, we already have use cases in production in documentary support for tenders and in the search for unstructured information. In short, GenAI represents a generational milestone in the technological era, offering FCC the opportunity to transform the business. GenAI not only automates tasks, but also redefines the role of professionals, demanding a critical and expert approach, capable of interpreting and making full use of the data generated. Successful GenAI will push the boundaries of business, improving information for business decision making and optimising the relationship with our customers. In parallel to this development of new capabilities, it will be necessary to assess our risk landscape, establishing new protocols for risk management, data privacy and, crucially, data access and securitisation. New technologies mean that our level of exposure to cyber threats is also much higher. Our Roota intrapreneurship Project Technological progress and ethical implications The transforming power of GenAI